Exponential Edge’s network of experts publish their research findings in top publications worldwide, and write media reports based on our client work and latest thinking. CEO and Founder, Adrian Ott regularly speaks at industry events, providing creative insights and best practices of marketing and partner programs.
Learn more about our best practices, strategic principles and our latest thoughts on management and strategy.
Our Exponential® books are a series of fast-reading manuscripts that enable executives and organizations to rapidly learn about leading-edge neuroscience, motivation, marketing, leadership and technology strategies used in the Silicon Valley and beyond. Filled with practical case studies and ideas, the series helps you to apply the latest techniques to increase your business and personal success.
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Adrian Ott Speaks on Time-Value Innovation to the VC Roundtable held at Xerox PARC
Check out Adrian Ott’s TedX Talk
Carnegie Mellon University Graduation Keynote by Adrian Ott
Next Generation Brand Loyalty: Designing Digital Habits
By Adrian Ott
Published by: Brand Quarterly
Fast Company: B.E.Y.O.N.D. Disruptive Competitive Threat Assessment
Fast Company: The Rise of the Inattention Economy
Change This Manifesto: How Time Pressures Shape Behavior (and Provide Clues to Solving Complex Issues in Business, Health and Society).
Harvard Business Review: Are Scorecards and Metrics Killing Employee Engagement?
Ivey Business Journal: How Attention Scarcity Creates Innovation Opportunity
Fast Company: Five Triggers That Make Your Product Addicting
Read our other articles at FastCompany
Beyond the 4Ps: The 5Ts of Marketing Operations™
Marketing Operations is emerging as a new discipline. This article explains this new area.
Published by: MarketingProfs Today
Alliances & Channels
Silicon Valley Chief Alliance Officer Summit 2009
27 senior executives from Silicon Valley’s largest companies such as Cisco, IBM, HP, eBay, SAP, Salesforce.com, Oracle and others weigh in at the annual 2009 Roundtable on the economy, best practices and trends. The companies represented shape not only Silicon Valley’s economy but the world’s technology landscape. Session Moderated by Adrian Ott.
Silicon Valley Chief Alliance Officer Meeting 2008: Takeaways, Best Practices and Implications.
Exponential Edge moderated this discussion among Silicon Valley Thought Leaders. This white paper shares what they said.
Get The Most Out Of Your Strategic Alliance Organization
By Adrian C. Ott and Ann E. Trampas
Published by: CEO Online
Interview on Partnering Trends.
Adrian Ott, CEO of Exponential Edge is interviewed for Kennedy Information Study, Publishers of Consulting Magazine.
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