With decades of collective “real-world” experience in Alliance and Channels, Exponential Edge assists clients with all aspects of partner programs. We focus on ensuring that alliances and channels are structured correctly from the outset, with the optimal mix of influence and reseller relationships relative to business objectives.

With over 1000 partner profiles of ISV’s, SI’s, and VAR’s in our partner database, we have the resources and knowledge to help you identify the most effective mix of strategic partnerships and/or volume partner relationships to reach your business goals. We help clients optimize their partner activation programs, go-to-market plans and incentives to achieve maximum results.

Our services include:

• Bridges to Innovation™ Relationship Mapping
• Bridges to Innovation™ Strategic Relationship Playbook Development
• PSCAN™ Strategic Account Comparison Analysis
  • P roducts/Offerings
  • S trategy
  • C ustomer Base
  • A bilities/Competencies
  • N eeds/Wants
• Route-to– Market/Channel Optimization
• Strategic Partner Identification
• Partner Program Optimization
• Go-To-Market Planning & Execution
• Partner Marketing and Enablement
• Partner Profiling

>See Recent Alliance & Channel Program Engagements