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– HP Annual Report 2000, pp.33

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Insights/Publications

Exponential Edge’s network of experts publish their research findings in top publications worldwide, and write media reports based on our client work and latest thinking. CEO and Founder, Adrian Ott regularly speaks at industry events, providing creative insights and best practices of marketing and partner programs.

Learn more about our best practices, strategic principles and our latest thoughts on management and strategy.

– Books
– Presentations
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Books

Our Exponential® books are a series of fast-reading manuscripts that enable executives and organizations to rapidly learn about leading-edge neuroscience, motivation, marketing, leadership and technology strategies used in the Silicon Valley and beyond. Filled with practical case studies and ideas, the series helps you to apply the latest techniques to increase your business and personal success.

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Presentations

Adrian Ott Speaks on Time-Value Innovation to the VC Roundtable held at Xerox PARC

Check out Adrian Ott’s TedX Talk

Carnegie Mellon University Graduation Keynote by Adrian Ott

Hire us to speak at your next event.

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Publications

How AI And Vibe Coding Transform Product Management

Business Model Canvas vs. the Diamond-Square Framework: Which Tool Fits your Stage of Growth

White Paper: Make your System Integrator (SI Alliances Strategic Weapons, Not Relationships of Convenience)

Fast Company: B.E.Y.O.N.D. Disruptive Competitive Threat Assessment

Fast Company: The Rise of the Inattention Economy

Change This Manifesto: How Time Pressures Shape Behavior (and Provide Clues to Solving Complex Issues in Business, Health and Society).

Harvard Business Review:  Are Scorecards and Metrics Killing Employee Engagement?

Ivey Business Journal: How Attention Scarcity Creates Innovation Opportunity

Fast Company: Five Triggers That Make Your Product Addicting

Read our other articles at FastCompany

Beyond the 4Ps: The 5Ts of Marketing Operations™
Marketing Operations is emerging as a new discipline. This article explains this new area.
Published by: MarketingProfs Today
Free Download

Leadership Survey Report   
Free Download

CEOpub
Get The Most Out Of Your Strategic Alliance Organization
By Adrian C. Ott and Ann E. Trampas
Published by: CEO Online
Free Download

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